Billboard Advertising in Delhi/NCR: Tips and Cost Guide
What is Billboard Advertising Billboard advertising is one of the oldest and most effective forms of outdoor advertising. It’s a powerful medium that captures attention, delivers messages quickly, and reaches a broad audience. Billboard advertising refers to the use of large outdoor boards placed in high-traffic areas to promote a product, service, or event. Billboards […]
Siemens Smart Home Appliances
Diginet Media’s Siemens Smart Home Appliances Digital Display Campaign Objective: Diginet Media partnered with Siemens to increase brand awareness and showcase their Smart Home Appliances through a targeted digital display campaign at DLF Mall Noida. Target Audience: Young professionals, families, and individuals interested in smart home technology, frequenting DLF Mall Noida. Key Highlights: High-Impact Digital […]
Microsoft’s Innovative Showcase at DLF Mall Noida
Objective Microsoft aimed to showcase its cutting-edge products and solutions to a tech-savvy audience at DLF Mall Noida, highlighting their ability to enhance productivity, collaboration, and innovation. Target Audience: Young professionals, students, and individuals who value technology and innovation, frequent DLF Mall Noida’s high-traffic areas. Key Highlights: Microsoft 365: Showcasing its seamless integration, collaborative features, […]
Importance of Mall Advertising for Brand Value
Importance of Mall Advertising for Brand Value Mall advertising allows for the most effective social and economical customer targeting. Advertisers can more accurately target visitors of a particular mall as they share similar needs. It’s an invaluable instrument that helps in maximising a brand’s potential. As India has a dynamic and rapidly growing consumer market, […]
My HSBC Live+ Credit Card at DLF Mall
Diginet’s Strategic Strike for My HSBC Live+ Credit Card at DLF Mall Objective: To promote the My HSBC Live+ Credit Card and its innovative features to a tech-savvy audience at DLF Mall. Target Audience: Young professionals and individuals who value convenience, digital banking, and exclusive rewards. Key Highlights: Strategically placed digital screens and wall wraps […]
Target Audience for OOH Advertising in India 2024
Target Audience for OOH Advertising in India As an out-of-home OOH advertising, understanding your target audience is crucial for creating effective campaigns that resonate with your desired consumers. To maximize its potential, understanding your target audience is paramount. This section delves deeper into audience segmentation, identification, and the strategic implications for OOH campaigns. Defining Your […]
Lakme’s Beauty Dooh Campaign at DLF Mall
Diginet Crafts Lakme’s Beauty Legacy Objective: Lakme aimed to increase brand awareness, drive sales, and create an unforgettable beauty experience for shoppers at DLF Mall of India. Strategy Diginet designed a comprehensive digital out-of-home (DOOH) campaign to achieve Lakme’s objectives. The strategy included: Leveraging outdoor and indoor digital displays to target a large audience Showcasing […]
The Power of Mall Advertising
The Power of Mall Advertising: Boosting Brand Visibility and Reach In today’s competitive business environment, companies are always looking for new ways to connect with their target audience and create a strong brand presence. One effective strategy that has gained a lot of attention is mall advertising. Malls, as bustling centers of consumer activity, provide […]
Apple MacBook DLF Mall
Diginet Media’s advertising campaign for Apple MacBook at DLF Mall Campaign Objective Increase brand awareness and consideration for Apple MacBook among the target audience Drive sales and footfall at DLF Mall Target Audience Demographics: 18-45 years old Interests: Technology, creativity, innovation, and luxury Psychographics: Early adopters, creatives, and professionals Campaign Strategy High-impact advertising formats (large-format […]
1XBET Campaign at DLF Mall of India, Noida
Campaign Objective Increase brand awareness and customer acquisition for 1xbet in the Noida region through a strategic activation at the DLF Mall of India. Target Audience: Tech-savvy adults with an interest in sports betting (Age: 25-55) High net worth individuals who frequent upscale malls like DLF Mall of India Campaign Strategy: Location: DLF Mall of […]